• Essential

Merry Christmas And a Happy New Year!

For all of us here at Essential Marketer, we wish you a Merry Christmas and a Happy New Year!

  • Events

Family Attractions 2019

Essential attended the Family Attraction Expo 2019 at the NEC. Our Head of Search, Oscar, had the following to say:…
Read More

  • Essential

Another Successful Insights Workshop

Our Insights Into Your Website workshops are a huge success and growing in popularity – thank you to all the…
Read More

  • Search News

New Google Search Console ( Webmasters )

As many of our clients and those in the industry knows, Google has been creating a new version of Google…
Read More

  • Events

Macmillan Coffee Morning 2019

This year we took part in the ‘World’s Biggest Coffee Morning’ in aid of Macmillan Cancer Support. The team came…
Read More

Instagram Is Hiding Likes – Why?

It’s official – Instagram has partially implemented a feature where like counts are hidden from users. Instagram and its ties…
Read More

  • Search News

The importance of location targeting in Google Ads

What is location targeting in Google Ads? Google Ads location targeting is a great feature that allows you to target…
Read More

  • Search News

Emoji Search

Emoji Queries and the Opportunity for Organic Visibility Emojis have been a slow burner in the world of search, but…
Read More

  • Events

West Midlands Business Expo

Our Director Steve created the short video above. Emily, Oscar, Sophie, and Steve all attended the West Midlands Business Expo…
Read More

  • Events

Insights Event June 2019

Our Insights Into Your Website workshops are a huge success and growing in popularity – thank you to all the…
Read More

  • Out and About

Joe Joe Jims

Over the weekend a number of us visited Joe Joe Jims bar in Birmingham to take part in Burton Fest….
Read More

  • Web Work

Bing Turns Ten

On the 28th of May 2009, Bing was born. Microsoft’s answer to the rising popularity of Google was an enhanced…
Read More

  • Events

Supporting the Bobby Moore Trust

It’s football shirt Friday again and team Essential is out in full force, ready to take on any local 6…
Read More

  • Events

Insights Into Your Website March 2019 – Thank You For Coming!

Today we held our first insights into your website event of 2019. Our insights into your website workshops are designed…
Read More

  • Events

Exhibiting at the Midlands Business Network Expo

Essential will be exhibiting at the Midlands Business Network Expo at Edgbaston Stadium on Friday 8th March 2019, from 10am –…
Read More

  • Essential

Seasons Greetings from Essential Marketer

It has been a busy year at Essential Marketer, and we would like to wish all a Merry Christmas &…
Read More

  • Out and About

Rodizio Rico

For our annual Christmas work do 2018, Essential Marketer visited Rodizio Rico in Birmingham. Rodizio Rico is an all you…
Read More

  • Events

Family Attraction Expo 2018 Review

On the 7th and 8th of November, Essential exhibited at the Family Attraction Expo 2018 with our sister company Diamond…
Read More

  • Search News

10 Years of PPC

PPC was and still is an excellent way of generating traffic and leads for your website. Historically a smaller area…
Read More

  • Essential

Painting Upstairs

Renovations of our upstair’s office are ongoing, however, today several members of the SEO team got their old clothes on…
Read More

  • Events

Technology for Marketing Event

Our Head of Search and Digital Marketing Executive Oscar and Scott will be attending the Technology for Marketing event in…
Read More

  • Web Work

Chrome Updates and Symantec SSL/TLS

Google announced earlier this year that they would deprecate Chrome’s trust in the Symantec certificate authority (including Symantec-owned brands like…
Read More

  • Essential

We Are Exhibiting At The Family Attraction Expo 2018

We’ll be exhibiting alongside Diamond Branded at the Family Attraction Expo on the 7th & 8th of November 2018! Be sure to come down…
Read More

  • Essential

Essential takes remote working to new level with Essential Grylls

  On July 26th we took remote working to a new level, by moving the office to a local campsite….
Read More

  • Essential

New Team Photos

Recently we had a team photo shoot. Our Director, Steve brought out the professional kit and the team assembled for…
Read More

  • Search News

Google Announces New ‘Local Service’ Ads – What Are The Advantages?

Google has recently announced ‘Local Service Ads’ which are now available in select states throughout the US. From the details…
Read More

  • Search News

New Google Adwords Update – Responsive Ads With 3 Headlines

Google is known for keeping their services updated with regular improvements and Adwords is no exception. Recently Google rolled out…
Read More

  • Web Work

Google My Business – How Important Is It? | Essential Marketer

As the Internet continues to grow, it is increasingly important to get your business online. One of the vital tools…
Read More

  • Web Work

Recent hacks highlight the low priority firms place on up-to-date technology

There’s been a surge in hacking scandals over the past couple of years, with the Panama papers and WikiLeaks documents…
Read More

  • Essential

It’s a puzzle at The Crystal Maze

Our team was treated to an action packed day at The Crystal Maze recently, thanks to our contribution to a…
Read More

  • Web Work

New Website for GCL Direct

GCL Direct are experts in B2B sales & marketing providing lead generation services for companies across many sectors. After working…
Read More

  • Search News

Attending the Interstate Hotel Group’s Annual Leadership Conference

Visiting the prestigious Hilton Hotel at Ageas Bowl We were delighted to be invited to join Interstate Hotel Group’s annual…
Read More

  • Search News

Test Driving Client’s New Product

Did we manage to spill anything with the new Magicup? There was a stir of excitement in our office when two lucky…
Read More

  • Search News

SEO Contract Secured with Interstate Europe’s UK Division

Looking for a way to demystify SEO Essential Marketer is delighted with the latest addition to its client portfolio –…
Read More

  • Out and About

Sunrise over Birmingham

One early morning in September Paul Painter of biscuit imaging invited us to the top of the NatWest building on…
Read More

  • Video

Worlds Longest Squash Match, Barnt Green

Jamie Barnett and Len Granger from Barnt Green squash and tennis club decided that they would attempt to break world…
Read More

  • Out and About

The Mockingbird Theatre, Digbeth

The essential team had a night off from digital marketing and took a trip down to the independently owned Mockingbird…
Read More

  • Search News

SEO Partner for Award Winning Communications Agency

Impressed with our technical edge Following a competitive tender process, Essential Marketer has been chosen as an SEO partner for drpdigital,…
Read More

  • Out and About

Midland Karting, Lichfield

The outdoors go karting track at Fradley near Lichfield is probably Birmingham’s biggest go karting track. They cater for all…
Read More

  • Search News

Business Networking group in Birmingham in the BNI Hall of Fame

A business networking group in Birmingham has just received the accolade of being one of the best networking groups in…
Read More

  • Out and About

Belbroughton Scarecrows

You night now be sure exactly where Belbroughton is?  As you look at the map it is only 16 miles…
Read More

  • Essential

Stand aside the Great British Bake Off!

All in the name of Charity Give our team an excuse to don their aprons and dust off their cookbooks…
Read More

  • Essential

Supporters of Midlands Air Ambulance

One of our chosen charities… We have been supporting Midlands Air Ambulance for a few years now as one of…
Read More

  • Web Work

The Essential team rebuild website for local charity

Since 2014 Essential Marketer has supported local charity Libby Mae’s Little Angels in many ways including raising money, selling bracelets and…
Read More

  • Out and About

The Bullring’s Bull at Night

The bronze bull outside of Birmingham’s Bull Ring is an iconic statue that is synonymous with Birmingham. Some would perhaps…
Read More

  • Essential

Essential Christmas Lunch

Essential stopped play for a couple of hours, a few days before Christmas, to enjoy a gorgeous Christmas lunch in the office – turkey, sprouts, roast potatoes – with all the trimmings, served at tables bought into the office especially for the occasion.

  • Essential

Raft Building with Freax Adventures

We were split into two teams and were tasked with building a raft from barrels, logs and rope. The aim was for the raft to float and hold the weight of several people! We then had a race around the lake!

  • Web Work

Tablet Set to Replace Desktop?

Google Launch Mobile Device Reporting Since Google launched its mobile device reporting in Analytics last year, Birmingham SEO Agency, Essential…
Read More

  • Essential

The National Franchise Exhibition on ‘Growing Your Own Business’

Steve Feeney, owner and founder of Birmingham SEO agency, Essential Marketer, will be one of the keynote speakers at the…
Read More

  • Essential

What is the Impact of ‘Not Provided’ Keyword Data in Google Analytics?

Birmingham SEO Agency, Essential Marketer, has watched the rapid growth in ‘not provided’ keyword data for their own and their…
Read More